TATA Crucible Jaipur - Corporate Quiz 2008

TATA Crucible Jaipur Prelims

1- Which British retailer launched ‘Look Behind the label’ campaign in 2006?
Options- Harrods/Marks & Spencer
Ans- Marks & Spencer
2- Inspired by success of Disneyland- Angus wyne started these amusement parks in 1961- NYSE ticker SIX?
Ans- Six Flags
3- Print ad- TATA motors (Ace) – Chota Hathi campaign
4- Which Real estate company replaced Dr Reddys lab from sensex in November 2007?
Ans- DLF
5- With which organization Mira Nair launched AIDS JAGO & 4 films to be made by 4 different directors?
Ans- Bill & Melinda Gates foundation
6- British newspaper published on Sunday started a campaign to help elderly people ‘Dignity at Home’? options- Sun/Observer
Ans- Observer
7- Which International organization launched a game ‘Food Force’- to help plan delivery of food to starving people?
Ans- World Food Programme
8- ‘Sambhav’ is a calling card form which company?
Ans- Vodafone
9- Prince Al Waheed is the first individual to order this product from Airbus?
Ans- A380
10- Which food product company started 1ltr for 10 ltr of drinking water programme in Africa? Options- Danone/Parle/Coca Cola
Ans- Danone
11- Pic – K V Kamath
12- Which south Indian Actor owns production co. Leukos started in 2007?
Ans- R. Madhavan
13- Which character has been appointed as Japan’s first anime ambassador?
Option – Pokemon/Doremon
Ans- Doremon
14- Which auto giant calls it fuel efficient models as ‘Blue motion’?
Ans- Volkswagen
15- Logo – Nestle
16- Which product first made by Joseph Lawrence & Jordon Lambert as a medicine in 1879 is now available in flavors like original, fresh, cool mint, natural?
Ans- Listerine- Mouth Wash
17- Which Wrigley Brand first made during reign of King George 3 was sold as ‘orginal celeberated curiosuly’ strong mints?
Ans- Altoid
18- Maria Sharapova signed a lifetime endorsement deal with whom? Options – Prince Sports/Yonex
Ans- Prince Sports
19- Video ad - Alpenliebe
20- Video ad – BSNL



1st Round

1- French word for twice cooked – huge selling generic product?
Ans- Biscuit
2- What is Tribute to first Harvard University graduate?
Ans- Downing Street
3- object of everyday- ancient name ‘Suderian’
Ans- Handkerchief
4- Logo with flying Sun ( Answer is in the room )
Ans- Jet Airways
5- Invented by James Paterson- originally called chemical grass?
Ans- AstroTurf
6- HP- Why called so?
Ans- Decided by Toss of coin

QUIZZINE 7

1- Who is known as Spam King whose company is being acquired by YBRANT Digital, a Hyderabad based company?
Ans - Scott Richter

2- What’s common between – ‘Corporation Bank’, ‘Tashan’, ‘MS Windows (Genuine Products)’?
Ans - Endorsed by Mumbai Dabbawalahs

3- Which company made the lenses used on the cameras that took the first satellite pictures of moon?
Ans - Bausch & Lomb

4- What is the full form of FICO scores, the credit rating scores used in America?
Ans - Fair Issac Corporation

5- Fiat ‘Sedici’ is known by what name in India?
Ans - Suzuki SX4

6- “Raymonds” changes to Raymond
“Tops Group” changes to Tops Grup
“Reliance Money Ltd” changes to Reliance Money Limited
What’s happening here?
Ans - Numerology

7- Which company traces its roots to a textile manufacturing company established by Oliver Chace in 1839 as the Valley Falls co.?
Ans - Berkshire Hathaway

8- Which company is the largest distributor of toys in the world?
Ans - McDonalds

9- ‘Hansiba’ is a brand of eco friendly garments from which organization?
Ans - SEWA - Self Employed Women's Association

10- What is claim to fame of the book “Douglas Hofstadter's Fluid Concepts and Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought”?
Ans - First Book sold by Amazon.com

QUIZZINE 6

1- Thomas G. Stemberg was working on a proposal for a new business. He needed a ribbon for his printer, but was unable to obtain one because his local dealer was closed for the Independence Day holiday. This incident led to the foundation of which superstore?
Ans - Staples

2- He was the CEO of RJR Nabisco after the LBO by KKR and then moved on to IBM and is credited with its turnaround. Who is he?
Ans - Louis V Gerstner Jr.

3- “Father, Son & Co.” Name the author of this book?
Ans - Thomas Watson Jr.

4- “Charter Communications” is the third-largest publicly traded cable operator in the U.S., behind Comcast and Time Warner Cable. Who is its Chairman?
Ans - Paul Allen

5- Who was nicknamed as “the Mayor of Silicon Valley”?
Ans - Robert Noyce

6- Which company has CRM as its ticker on NYSE?
Ans - Salesforce.com

7- “Rich Uncle Pennybags”, the mascot of “Monopoly” is loosely based on which business personality?
Ans - J P Morgan

8- “Happy days are here again” is the old tagline of this brand used till 1980s, which brand? (hint: Cola)
Ans - Thums Up

9- Identify the movie from its DVD cover?


Ans - Barbarians at the Gate (Movie based on LBO of R J R Nabisco by KKR)
10- Connect!



Ans - Windows Vista (Project Longhorn)

QUIZZINE 5

1- The Economist said him as Secretary of state for Microsoft, Who?
ans: Craig Mundie

2- It is called Norwich Union in UK. What is its name in India?
ans: Aviva

3- Halley Family is the main stakeholder of which retail company?
ans: Carrefour

4- Connect “Think Flat” and “Fast Lane”.
ans: Inhouse blogs of companies i.e. Think flat of Infosys and Fast lane of GM

5- Who is the owner of bomis.com?
ans: Jimmy wales

6- No marks cream is a brand from which company?
ans: Ozone Ayurvedics

7- Yamu’s Panchayat is a famous retail chain of which product?
ans: Paan

8- The Negro Digest a magazine started by John H Johnson is an older version of which present day magazine?
ans: Ebony

9- Which dot com company was started by its founder to help his girlfriend trade Pez Candy Dispensers in the San Francisco Bay area?
ans: ebay

10- The 'zero rupee' note, which resembles an original thousand rupees note, is a sign of unwillingness to bribe. It has the picture of Mahatma Gandhi on it with a pledge "I promise to neither accept nor give bribe" printed both in English and Tamil. Which NGO recently came up with this initiative?
ans: 5th piller